Your hotel clients already trust SR's Foods. Now they can buy it through you.
Distributors who carry SR's Foods don't just add a SKU. They become the supplier their hotel clients won't replace — because they brought them the brand the hotel already wanted.
The distributor who gets replaced is the one who only sells on price.
Every distributor who supplies hotels on price alone has the same fear: a competitor walks in with a lower number and the relationship ends.
The distributors who are never replaced are the ones who bring something the hotel cannot get anywhere else. A brand the F&B manager has already specified. A quality standard that has never created a guest complaint. A supplier relationship built on trust, not just price.
SR's Foods portion packs — used by Taj Hotels, The Leela, Crowne Plaza, Kempinski and Radisson — are exactly that product. When you bring SR's to a hotel that recognises these names, you are not selling. You are fulfilling a requirement they already had.
Pull demand — the hotel asks for you
When hotels find SR's Foods online or see it at an exhibition, they contact their distributor asking for it specifically. You get inbound demand from your own hotel clients — without any extra effort.
80 years of proof behind you
When you present SR's Foods to a hotel purchase manager, you are presenting a track record they cannot dismiss. Taj Hotels chose us. The Leela chose us. Kempinski chose us. Your client will understand what that means.
Co-marketing support
Sample kits, product catalogues and presentation materials — we supply them. You use them to open doors and close conversations. Our marketing investment works as your sales tool.
Hotels that already specify SR's Foods
Taj Hotels · The Leela · Crowne Plaza · Kempinski · Radisson · The Lalit · Surya Hotels
Questions HoReCa distributors ask us
What margins can I expect?
Margins depend on territory, volume commitment and product mix. We work with distributors who are committed to the HoReCa segment and reward that commitment with competitive terms. Enquire to start the conversation.
Is there territory exclusivity?
We work with a limited number of committed distributors per territory. Not every application is accepted — which means the distributors who do carry SR's Foods have a genuine advantage in their area.
What is the minimum order quantity?
MOQs are designed to be accessible for distributors entering the HoReCa segment. We discuss this in our first call based on your territory and current client base.
What support do you provide to distributors?
Sample kits, catalogues, hotel presentation materials and product training. We also work with you to identify the right hotel targets in your territory and support you through the first few client conversations.
Apply for HoReCa distribution
Become the distributor your hotel clients cannot replace.
We work with distributors who are serious about the HoReCa segment and committed to building long-term relationships with their hotel clients. If that describes you, we want to talk.
